Real hotel pricing around major demand events — SEC football, NASCAR, concerts, bowl games. Who pushed rates, who left money on the table, and what the comp set did when the market compressed.
Rates pulled manually from OTA and brand.com channels · Updated weekly during event season
| Property | Brand | Rate (Sat) | Rate (Fri) | Min Stay | vs. Typical |
|---|---|---|---|---|---|
| Residence Inn Tuscaloosa | Marriott | $489 | $319 | 2 nights | +$341 |
| Hampton Inn Tuscaloosa | Hilton | $429 | $289 | 2 nights | +$281 |
| Hyatt Place Tuscaloosa | Hyatt | $399 | $249 | 1 night | +$261 |
| Courtyard Tuscaloosa | Marriott | $379 | $269 | 2 nights | +$231 |
| Home2 Suites Tuscaloosa | Hilton | $329 | $219 | None | +$181 |
| Property | Brand | Rate (Sat) | Rate (Sun) | Min Stay | vs. Typical |
|---|---|---|---|---|---|
| Embassy Suites Concord | Hilton | $549 | $499 | 3 nights | +$389 |
| Marriott Charlotte City Center | Marriott | $459 | $389 | 2 nights | +$319 |
| Courtyard Charlotte Concord | Marriott | $389 | $339 | 2 nights | +$249 |
| Hilton Garden Inn Concord | Hilton | $349 | $309 | None | +$209 |
Rate snapshot will be published 60 days out (mid-August). This is one of the highest-demand weekends in the SEC calendar — historically $450–$600 market range in Tuscaloosa. Subscribe to get the analysis when it drops.
Rates are pulled manually from Booking.com, Expedia, and brand.com channels at specific intervals — typically 90 days out, 60 days, 30 days, 14 days, and 7 days before the event. The goal is to show how properties move (or don't move) as the demand window compresses.
The "vs. Typical" column is based on the same check-in dates from a non-event weekend in the same month of the prior year. It's an approximation, not a precise index — but it's directionally accurate enough to tell the story.
The "RTP Read" is an editorial take — not a recommendation. If you're the RM at one of these properties and you disagree with the read, reach out. Context matters and I'll update it.
If there's a demand event in your market that's worth tracking — a festival, a sporting event, a conference that compresses your comp set every year — let me know and I'll add it to the calendar.
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